Welcome to Your 5-Week dōTERRA Business Launch! 🚀
You’re officially on the path to building a purposeful, profitable business—and we couldn’t be more excited for you! This 5-week journey is designed to give you the vision, skills, tools, and confidence to launch strong and start earning quickly. Each week, you’ll unlock powerful trainings, social media support, and action steps that move your business forward. NOTE: Use the navigation at the top of this page to jump to the correct week and stay on track with your launch. Your business is built one step at a time—and it starts right here, right now. Let’s go!
📄 Grab Your Business Launch Cheat Sheet!
Download this handy one-pager filled with all the quick links you’ll need throughout your launch. It’s perfect for keeping everything at your fingertips as you build. Just remember—this training page is your home base, so come back here for the full step-by-step guidance and support!
Join the New Builder Chat!
You’re not in this alone! We’ve created a special Facebook Messenger chat just for new dōTERRA business builders like you who are launching and learning together. It’s a safe, supportive space where you can ask questions, share wins, and get the encouragement you need from others on the same journey. Click below to join us—we can’t wait to cheer you on!
Week 1
Part 1: General Training
The Business System
Your 5-Week Roadmap to Success (07:11)
Now that you’ve caught the vision, it’s time to see how we’ll bring it to life. In this video, you’ll get a full overview of the dōTERRA Business Launch System we’ll walk through together over the next 5 weeks. You’ll discover what’s already done for you, what we’ll be doing with you, and the key skillsets you’ll begin to build. This is your roadmap—simple, clear, and totally doable. Let’s get you set up for success from day one!
Want a copy of this presentation? Download it here.
Save these links in your phone contacts:
1 - Product Class Registration Link: https://bit.ly/FWClassRegistration
2 - Business Overview Registration Link: https://bit.ly/LearnMoreBOC
Catch The Vision
Watch This Compensation Plan Overview (14:42)
Before we dive into the how-to’s of launching your dōTERRA business, it's essential to understand why this opportunity is so powerful. In this first video, you'll hear from the incredible Victoria Plekenpol as she walks you through the dōTERRA Compensation Plan. This overview will help you see the big picture—what’s truly possible for you when you commit to this journey. Whether you're here for a little extra income or a complete lifestyle change, this video will cast the vision and set the tone for everything we're building together.
Want a copy of this presentation? Download it here.
Part 2: Social Media Training
Weekly Training
Preparing For Your Warm Market Launch (52:35)
It’s time to confidently share your new dōTERRA business with the people who know, like, and trust you. In this training, you’ll learn how to authentically launch your business on social media—no spammy messages or awkward posts here! We’ll guide you step-by-step through what to say, how to say it, and how to show up with confidence and heart. Be sure to download the companion document and use it to craft your post this week. Let’s make your launch feel aligned, exciting, and real.
Make your copy of the Warm Market Launch document.
Want a copy of this presentation? Download it here.
Weekly Coaching (Optional)
Your Safe Space for Support
From here on out, you have access to live, weekly Open Coaching Calls—a space designed just for you. Bring your launch work, social media drafts, questions, or even those sneaky doubts and mindset blocks. We’re here to support you with real-time feedback, encouragement, and strategy. Please note: reminders won’t be sent, so make sure to add the call times to your calendar. Come when you need support—we’ll be ready for you!
Fridays, 9AM MST on Zoom: https://us02web.zoom.us/j/9998880110
Part 3: Business Foundations
Qualify to Earn
Set Up Your Rewards Order with dōTERRA (19:33)
To qualify to earn income with dōTERRA, you’ll need to have your monthly Rewards Order set up. This short video will walk you through how to do it step-by-step. It’s quick and easy—and an essential part of running your dōTERRA business. Get this set up now so you’re ready to start earning as soon as those enrollments roll in!
Want a copy of this presentation? Download it here.
Link Generator Training
Preparing For Your First Enrollment (07:34)
This quick training will introduce you to one of the most powerful tools in your dōTERRA business toolkit—the Link Generator. This simple tool allows you to create personalized enrollment links to help new customers and builders get started with ease. You may not need it today, but trust us—you’ll want to have this in your back pocket and ready to go when that first enrollment comes your way. Let’s get you set up for success from the start!
Suggested Links To Generate (Search Words):
1 - "Foundational Wellness Bundle" (VMG+, EO Mega+, PB Restore)
2 - "VMG+ and EO Mega+"
3 - "VMG+"
4 - "Family Essential and Foundational Wellness Kit" (Top 10 oils + VMG+, EO Mega+ and PB Restore)
5 - 90-Day Reset: "Month 1", "Month 2", "Month 3"
Week 2
Part 1: General Training
Compensation Plan 101
Diving into Fast Start Bonus and Power of 3 (14:08)
Now that you’ve got the big-picture vision, it’s time to zoom in on how you can start earning quickly. In this training, we’ll take a deeper dive into the dōTERRA Compensation Plan—specifically the parts that matter most for new builders. You’ll learn exactly how to earn fast cash through bonuses and commissions, and how to secure your first $500/month as soon as possible. Let’s get that momentum building!
Click to download the Power of 3 Worksheet.
Want a copy of this presentation? Download it here.
Being The Farmer, Not The Hunter
Serving Others Without An Agenda (3:00)
We’re flipping the script on how to build a thriving business. Instead of chasing people down, I’ll show you how to plant seeds through intentional, value-driven conversations, show up consistently, and build real relationships that grow over time. This is about being human, not salesy—because when you nurture your audience like a farmer tends a field, the harvest always comes.
Connecting Authentically
How to Confidently Invite to Classes (11:37)
Sharing dōTERRA starts with a simple invitation—and in this training, you’ll learn exactly how to do it with confidence and authenticity. Whether you’re inviting someone to a product class or a business overview, we’ll show you what to say, how to say it, and how to make your invitations feel natural (not salesy). Inviting is one of the most important skills you’ll build in this business—let’s make sure you feel ready and excited to start!
Make your own copy of these Invitation Scripts. Google Doc or PDF
Part 2: Social Media Training
It's Launch Time
Posting Your Warm Market Launch (11:38)
You’ve prepped, planned, and now it’s time to launch! In this mini training, you’ll get the encouragement and practical tips you need to confidently post your Warm Market Launch on social media. Remember, this isn’t about being perfect—it’s about being
real. You’re opening the doors to your dōTERRA business, and your community is going to love hearing from you. You’ve got this!
Remember: You'll use the same Warm Market Launch doc that you've edited from Week 1!
Want a copy of this presentation? Download it here.
Remember the weekly Open Coaching sessions every Friday at 9AM MST on Zoom: https://us02web.zoom.us/j/9998880110
Part 3: Business Foundations
Direct Deposit Set Up
Receive Automatic Deposits Weekly and Monthly (00:46)
To make sure you’re getting paid right into your bank account, it’s time to set up your direct deposit with dōTERRA. This simple step ensures your commissions and bonuses are deposited quickly and securely. Watch this short video to guide you through the process, and make sure you’ve got your bank details ready to go!
Login at: www.doterra.com
Week 3
Part 1: General Training
Compensation Plan 102
And Understanding Placements Basics (08:42)
By now, you’re starting to see the potential in the dōTERRA Compensation Plan, and this week, we’re going to take a deeper dive. We’ll build on everything you’ve learned so far and explore how you can maximize your earnings. This training will also introduce you to placements—a crucial concept that will directly impact how you build your business and income. Understanding placements now will set you up for long-term success, so don’t skip this one!
Want a copy of this presentation? Download it here.
Mastering Enrollment Conversations
The CLOSER Framework (1:11:04)
Now that you’re inviting to classes, it’s time to have those powerful, enrollment conversations! In this training, you’ll learn Alex Hormozi’s CLOSER framework—a proven method to guide conversations, build trust, and confidently close the deal. Whether someone is interested in the products or the business opportunity, this framework will give you the tools to approach each conversation with clarity and confidence. You’ve got the knowledge—now let’s make sure you feel ready to take action!
Get the Enrollment Conversation Templates: Google Doc or PDF
Stepping Into Leadership
Inviting, Enrolling & Onboarding A New Builder (09:15)
Ready to grow your team? This training will walk you through the foundational leadership skill of bringing on a new builder—from inviting them to explore the business, to enrolling them, and finally onboarding them with confidence and clarity. You’ll learn how to cast vision, offer the opportunity authentically, and support your new builder as they begin their own journey. This is how duplication starts—and where your leadership truly begins to shine.
Want a copy of this presentation? Download it here.
Part 2: Social Media Training
Discovering Your Target Market
The KEY To Your Business Success (05:30)
This week, we’re diving into one of the most powerful tools in online marketing—knowing exactly who you’re talking to. In this training, you’ll get clear on your unique target market so you can create content that speaks directly to the hearts of the people you're meant to serve. When you know who you're talking to, your posts become magnetic. Let’s get crystal clear so your message lands with the right people—every time.
Sign Up for the Social Media Launch Course: https://bit.ly/60smlc
(Check your email for login details and earmark this login link for later: https://allymona.app.clientclub.net/login)
This Week's Social Media Launch Course Lessons: 1-4
Want a copy of this presentation? Download it here.
Remember the weekly Open Coaching sessions every Friday at 9AM MST on Zoom: https://us02web.zoom.us/j/9998880110
7 Fill-in-the-Blank Social Media Posts
Say Goodbye to Writer’s Block
To make your content creation so much easier this week, we’re giving you 7 plug-and-play social media posts you can personalize and use right away. These fill-in-the-blank templates are designed to help you speak to your target market, build connection, and move your business forward—without the stress of figuring out what to say. Pick your favorites, make them your own, and hit post!
Part 3: Business Foundations
Business Launch Call Link
Save This Link!
This is the official weekly Business Launch Call—your go-to starting point for any new builder beginning their 5-week launch journey. When you have someone ready to get started, simply invite them to this call to plug them in and set the tone for their success. Make sure to save this link as a contact in your phone so it’s easy to share when the time comes. You’ll be so glad you have it handy!
Business Launch Call Link: https://bit.ly/LaunchCallRegistration
Week 4
Part 1: General Training
The Genesis of dōTERRA
You Are Part of Something Bigger Than You Might Realize (13:27)
This week, take a step back and watch the Genesis Video—our powerful story and the foundation behind everything we do. This video will give you a deep understanding of dōTERRA’s mission and legacy, helping you feel even more connected and proud to be part of this incredible company.
Part 2: Social Media Training
Profile Polish & Reels 101
A Focus On Your Personal Brand (02:35)
This week is all about leveling up your first impression online. You’ll learn how to clean up and optimize your social media profiles so they clearly reflect who you are and what you offer. Then, we’ll dive into the basics of creating Reels—don’t worry, you don’t need to be a pro! We’ll show you how to make simple, effective videos that boost visibility and attract your people. Let’s get your profile working
for you and have some fun with Reels!
Want a copy of this presentation? Download it here.
This Week's Social Media Launch Course Lessons: 5a, 5b and 7 //
Remember the weekly Open Coaching sessions every Friday at 9AM MST on Zoom: https://us02web.zoom.us/j/9998880110
This Week's Social Media Content
Finding Your Voice on Social Media
Keep showing up with confidence and clarity—this week, you’ve got
7 brand-new plug-and-play posts designed to help you stay consistent, visible, and connected with your audience. These fresh templates are different from last week’s and will keep your social media feeling authentic and engaging as you continue growing your business. Fill them in, make them your own, and keep the momentum going!
Part 3: Business Foundations
Back Office Training
Understanding How To Run Your Business
Your dōTERRA Back Office is the command center of your business—and understanding how to use it is key to your success. These short videos will walk you through the essentials, from managing orders to tracking volume, commissions, and team growth. They're quick, practical, and designed to help you feel confident running your business from day one.
Learning Resources
Continuing Your Personal Development Journey
Long-term success in dōTERRA isn’t about knowing everything right away—it’s about committing to ongoing personal and professional growth. In this section, you’ll find a curated list of powerful resources to keep learning, developing, and becoming the leader you’re meant to be. These tools are here for you—but it’s up to you to lean in, stay curious, and keep growing. The more you invest in yourself, the more your business (and impact) will grow.
The Team OYL HUB: Your Go-To Resource Library
The Team OYL HUB is your all-in-one platform for both product education and business-building resources. Whether you're learning how to use oils for your family or diving deeper into leadership and strategy, the HUB is jam-packed with tools to support your journey. You’ll find classes, PDFs, trainings, and more—curated to help you grow with confidence.
You’ll need to create an account to get started. Bookmark the link below now—it’s a resource you’ll return to again and again as you build your dōTERRA business with excellence.
dōTERRA Website
The official dōTERRA website is more than just a place to place orders—it's a powerful tool for learning, growing, and managing your business. From detailed product pages and usage guides to business resources and personal account tools, it’s all right at your fingertips. Take time to explore, click around, and get familiar. The more you understand the site, the more confidently you’ll navigate your journey as a dōTERRA builder.
Here are some quick links for you as you begin to explore:
Week 5
Part 1: General Training
In-Person Events
Leveraging the Power of Community Connections (05:16)
In-person events (which are optional, of course) can be one of the most powerful ways to build trust, create connection, and grow your dōTERRA business. Whether it’s a casual coffee shop meet up, a hands-on workshop, or a vendor event in your community, these face-to-face moments make a lasting impact. This short video will show you how to confidently leverage events to share wellness, enroll customers, and expand your reach—right where you are.
Part 2: Social Media Training
Creating Unique Content with AI
Creating 4 Weeks of Content in Under 2 Hours (03:09)
You’ve learned how to show up, share your story, and connect with your audience—now it’s time to make content creation easier and more effective than ever. In this final training, you’ll discover how to use simple AI tools to create custom content that speaks directly to your unique target market. You’ll walk away with time-saving strategies and fresh ideas that help you stay consistent, creative, and in your zone. This is next-level content creation—and it’s totally doable. Alongside content creation, you'll learn a powerful strategy to grow your network authentically online.
Want a copy of this presentation? Download it here.
This Week's Social Media Launch Course Lessons: 8a, 8b, 9 and 10 // Login here
Remember the weekly Open Coaching sessions every Friday at 9AM MST on Zoom: https://us02web.zoom.us/j/9998880110
Final Set of Plug 'n Play Social Media Content
Keep The Momentum Going
You’re in the home stretch—and staying visible is key! This final set of
7 fill-in-the-blank posts will help you wrap up your 5-week launch strong. These templates are designed to deepen connection, reinforce your message, and keep your audience engaged as you step more fully into your role as a leader and business owner. Keep showing up—you’re building something amazing.
Part 3: Business Foundations
Access Team Support
Get Connected: Community Support That Fuels Your Growth
You were never meant to build this business alone. We’ve created an incredible network of support across multiple channels—private Facebook groups, group chats, community threads, and live calls—all designed to help you grow faster and with more confidence. Inside these spaces, you’ll find answers, encouragement, mentorship, and real-time inspiration from others on the same journey. Plug in, participate, and lean into this powerful community—you’ll grow so much more when you do it together.
Team Facebook Community (Product)
Team Facebook Community (Business)
Personal and Professional Development Tools
Your Journey Is Just Beginning!
The most successful builders in dōTERRA—and in any business—are lifelong learners. The truth is, your mindset, leadership, and personal development will determine how far you go. This list of trusted, time-tested books will help you grow into the leader your future team is praying for. Whether you're building belief, learning how to influence others, or stepping into your full potential, these books will guide, stretch, and equip you. Choose one to start, and commit to becoming the kind of person others want to follow.
Personal Development Classics
The 7 Habits of Highly Effective People – Stephen R. Covey
Atomic Habits – James Clear
The Compound Effect – Darren Hardy
The Slight Edge – Jeff Olson
The Power of Now – Eckhart Tolle
The Big Leap – Gay Hendricks
Leadership & Business Growth
Developing the Leader Within You 2.0 – John C. Maxwell
Start with Why – Simon Sinek
Leaders Eat Last – Simon Sinek
Good to Great – Jim Collins
The 21 Irrefutable Laws of Leadership – John C. Maxwell
The Go-Giver – Bob Burg & John David Mann
Communication & Influence
How to Win Friends and Influence People – Dale Carnegie
Never Split the Difference – Chris Voss
Crucial Conversations – Patterson, Grenny, McMillan & Switzler
The Coaching Habit – Michael Bungay Stanier
The Charisma Myth – Olivia Fox Cabane
BONUS TRAINING
Business "Warm Market Launch"
Finding Business Builders
Learning To Tell Your Business Story To Pique Interest
In this bonus training, you’ll receive a powerful document that helps you craft and share your business story with clarity and heart. The goal? To naturally identify who in your warm market might be curious about partnering with you in this mission. This is not about being salesy—it’s about being real, intentional, and magnetic.
✨ You can choose to launch this right away, use the custom, target-market-specific content you created in Week 5, or simply keep this in your back pocket for when you’re ready to shift into business-focused messaging. The path is yours to choose—trust your timing and stay aligned with your vision.
Congrats!
You Did It! Your Business Is Officially Launched!🎉
We are so proud of you.
You showed up, did the work, and laid the foundation for a thriving dōTERRA business—and that’s something to celebrate! 🙌🏼
But remember, this is just the beginning. You’ve built momentum, developed new skills, and proven to yourself that you can do hard things. Now, it’s time to keep growing, keep sharing, and keep leading. Your journey ahead is filled with purpose, impact, and so much potential.
Keep plugging into the community, continue learning, and most importantly—keep going. We’re cheering you on every step of the way.
Important Note: Once you’ve completed your Launch process, we kindly ask that you exit the New Builder Launch chat on Facebook Messenger—unless you’re there to support a new builder of your own. This helps keep the space focused, safe, and encouraging for those just getting started. For advanced questions and deeper strategy, remember to join the other community groups!
Student Testimonial
"Knowing what I know now having worked with Ally, I would crawl over broken glass to get to her coaching sessions! They are that impactful."
-Jadynn, USA
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